Paola Hobson, Managing Director of InSync Technology discusses thoughts for the broadcast industry in 2021.
Standards conversion - cloud servicesInSync_Cloud_Services2020
Multiple HDR standards are now in use, along with BT.2020 colour space, so what happens when content needs standards conversion for international distribution or integration into local programming?
The availability of cloud services has released broadcasters from the shackles of inflexible and costly capex-based infrastructures. They can now choose the cloud to host their operations or access third-party media services.
Paola Hobson, Managing Director of InSync Technology has been shortlisted as a finalist in the business person category for the Rise Awards 2020...
“For an internationally renowned sports organisation, Visuals Switzerland was confident in combining InSync’s FrameFormer engine with market leaders in MAM customisation IMC...., it’s no surprise the conversion quality is second to none!” Peter Sullivan– Visuals Switzerland